• Better Mortgage
    • Canon Co-Lab
    • Sweet Baby Ray's
    • Chemex
    • Monotype
    • HBO Now
    • Philip's Hue
    • The Book That Bleeds
    • AriZona Beverages
    • Flintstones Gummies
  • Who is Rob Martin?
  • My 2021 Playlist
  • I also take photos
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Rob Martin

copywriter
  • Portfolio
    • Better Mortgage
    • Canon Co-Lab
    • Sweet Baby Ray's
    • Chemex
    • Monotype
    • HBO Now
    • Philip's Hue
    • The Book That Bleeds
    • AriZona Beverages
    • Flintstones Gummies
  • Who is Rob Martin?
  • My 2021 Playlist
  • I also take photos

Homebuying built for a pandemic

I joined the creative team at Better Mortgage a few months before the world shut down for COVID and everyone decided to buy a house. Better was on track for major growth but the combination of low interest rates, eager buyers, and Better’s digital platform was gasoline on the fire. Unfortunately, the gas ran out.

My experience at Better includes creating blog content, landing pages, email campaigns, pitches for partnerships, organic social, and digital advertising campaigns across paid social and Google ads. Below are a few of the top performing ads I worked on.

 

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